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Selling

Your public storefront page

Your public storefront page is the page buyers land on. It lives at /c/{handle} and lists everything your organization sells. Search engines can index it, so you can share it anywhere.

A public storefront page with banner, name, tagline, bio, the All-access panel, and the Programs table
A public storefront page.

What the page shows

  • Header — your banner, photo, page name, and tagline.
  • Bio — the bio from your Storefront profile.
  • All-access — the price and a Subscribe button. The button reads Start free trial when you offer a trial.
  • Programs — each listed program with its Billing and Price. Programs in all-access carry an In all-access pill.
  • Links and facts — your social links, focus, location, and the date you started selling.

The Billing column tells the buyer how each program charges:

  • Buy once, forever access — a template.
  • Billed monthly · cancel anytime — a calendar.
  • 7-day free trial · $X/mo — a calendar with a free trial.

Which programs appear

A program appears when three things are true:

  • The program is Live.
  • Its listing is published.
  • The storefront is live.

Featured programs come first, then the newest listings. See listing on the marketplace.

When the page is hidden

Visitors get a "not found" page when any of these is true:

  • Listed and accepting purchases is off on your Storefront profile.
  • The storefront was disabled by moderation.

Payout setup does not hide the page. Without a connected payout account, the page shows but nobody can buy.

When all-access can't be bought

The Subscribe button appears only when all-access is on, open to new subscribers, and includes at least one program. Otherwise the panel reads Paused, Empty, or Unavailable. Buyers can still buy programs one at a time.

What a buyer does

  1. Choose a program or all-access

    A program row opens its buy page. Subscribe on all-access goes straight to checkout.

  2. Sign in or create an account

    A signed-out buyer signs in first, then returns to the same page.

  3. Pay with Stripe

    Checkout runs on Stripe. After payment, the buyer sees a confirmation page and a link to their account.

A buyer becomes your customer, not a roster athlete. To coach someone, send an invite. See invites vs. program links.